A visual look at my content creator ecosystem.

Some cleanup: Readwise is gone. Supporting services are now grouped at the bottom. Corrected a few typos. I made some visual adjustments to make things a little bit cleaner and easier to visualize, especially for website miniatures. I renamed the diagram to reflect the notion of an ecosystem instead of a workflow.

Many additions: each enhanced service with generative AI features is marked as such with a little brain icon. That’s the case for Inoreader, Craft and Grammarly. All my Micro.blog-hosted websites are now indicated. Since adhering to POSSE principles, I added the Fediverse and Bluesky icons and drew the cross-posting arrow lines to them.

A high-resolution version of this diagram is available here.

What is POSSE

The POSSE principle stands for “Publish (on your) Own Site, Syndicate Elsewhere.” It is a content distribution strategy often recommended for writers, bloggers, and publishers. The primary idea is to first publish your content on a platform you control, such as your personal website or blog, and then syndicate or share that content on other platforms like social media, Medium, or different online communities.

Here are some key points about the POSSE principle:

1. Ownership and Control: By publishing on your own site first, you maintain control over your content and ensure it exists in a space you own. This helps protect your work from the risks of platform changes or shutdowns.
2. Centralized Content: Your website becomes the central hub where all your content is stored and can be accessed by your audience.
3. Traffic and SEO: By driving traffic to your own site, you can improve your website’s SEO, increase your audience, and potentially monetize traffic through ads, affiliate links, or direct sales.
4. Syndication: After publishing on your own site, you can share your content with a wider audience by syndicating it to other platforms. This strategy helps reach readers who might not visit your site directly.
5. Preservation: Content publishing on third-party platforms may be subject to their rules and policies. Publishing first on your own site ensures your content is preserved and remains unchanged regardless of policy changes elsewhere.

The POSSE principle is popular among creators who value long-term control over their work and want to build a sustainable and direct relationship with their audience.

This blog post idea was triggered by a similar post on from HeyDingus blog. Consider this a complement to my written interview on People & Blogs.

Why did you start blogging in the first place?

It was back in 2009 when I decided to share my journey of learning to develop applications for the iPhone and the App Store. I wanted to write about this because it has been instrumental in aiding me in retaining information and organizing my thoughts in my mind. Moreover, writing has proven to be an effective tool for problem-solving.

What platform are you using to manage your blog and why did you choose it?

The first blogging platform was iWeb but it was more for sharing personal news with my family members, it was before Facebook and the like. More seriously, it was in Blogger, now part of Google. What a terrible writing platform it was. I eventually migrated my content to WordPress.

Have you blogged on other platforms before?

Following Blogger, it was Squarespace for a little while then I moved my stuff on WordPress and now on Ghost and Micro.blog. Oh, and I almost forgot Scribble.pages. I know, that’s a lot, but each of them serve its own purpose.

How do you write your posts? For example, in a local editing tool, or in a panel/dashboard that’s part of your blog?

I’m 99% of the time writing locally and hit publish after a dozen of iterations and some serious proofreading (manual, with Grammarly and ChatGPT).

When do you feel most inspired to write?

In the mornings, my mind feels unusually quiet and peaceful.

Do you publish immediately after writing, or do you let it simmer a bit as a draft?

I let things simmer for quite a while for long pieces. Otherwise it’s a rather short-cycle process, mostly for short-form writing.

What’s your favourite post on your blog?

Too hard to tell.

Any future plans for your blog? Maybe a redesign, a move to another platform, or adding a new feature?

I’m super happy with my setup as it is now. I have all the things in place and I want to focus on that for 2025. There is always room for some tweaks and enhancements but overall, I’m settled for a while.

It’s been quite a long time since my previous content creator workflow update, more than a year actually, back in November 2023. With 2024 coming to an end, it’s time for a detailed update. First, consider the following overall diagram, then continue reading.

An overview of my digital tools and workflows.

Outlining purposes: Zavala, a free open-source outliner, is nearly perfect for outlining YouTube video production. I don’t do detailed scripting before recording videos, but I like to create the outline. I was using Zavala until the release of Mindnote Next, but this might change. Mindnote is a superbly designed mind-mapping application that also supports the creation of outlines, which are more beautiful than those created in Zavala. One of Zavala’s strengths is that it is free but also easily exports a document into Craft via a simple drag-and-drop. I will see how it goes in 2025.

Presentation purposes: iA Presenter offers a unique approach to presentation creation. I rarely use presentation software outside of my day job, but when I do, it supports me while recording a YouTube video. A recent update to iA Presenter introduced an online presentation sharing feature that works really well and is beautifully implemented. For 2025, I’ll try to take advantage of this. iA Presenter is such a unique take on a very old software category I must keep trying to find a use for it.

Website site analytics: Tinylytics joins Plausible in my toolset. I was happy with Plausible until this year, but the developer of Tinylytics is also the developer of Scribble.pages, a blog hosting service I really like. I decided to subscribe to Tinylytics as a support gesture for all his hard work building simple yet valuable web services.

Web bookmark management: I’m happy to introduce Anybox. Sure, it’s not raindrop.io, but it’s a great native Mac app, also available on the iPad and the iPhone. That’s all I need. My collection has less than four hundred bookmarks, all organized using folders and tags. It’s nothing fancy but practical.

RSS feeds publishing: FeedPress is a simple yet effective way for adding a unified feed in front of all my different websites (Ghost, Micro.blog, Scribbles, Medium). Also, I offer an RSS megafeed that encompasses all my other individual RSS feeds, which can be found here: https://feeds.numericcitizen.me. The added value of using FeedPress is to enable RSS feed analytics, which other publishing platforms like Micro.blog, for example, won’t provide.

Podcasting purposes: Micro.blog is now my podcast hosting service of choice. The feature is built-in and very simple to configure and use. There are two ways for me to share a podcast episode: either use the narrated post feature of Micro.blog or use a traditional workflow, build an audio file using Screenflow, post-process it in Adobe Podcast, and convert it from WAV to MP3 using Permute before uploading the audio file to Micro.blog.

Files-hosting and cloud storage service: Dropshare will upload a file to Backblaze cloud storage, and Short.io will shorten the resulting URL. All my files are shared under the following domain name: https://go.numericcitizen.me, using my custom branding. Here is an example: https://go.numericcitizen.me/PLx2st2Y. This workflow was implemented in 2024 and works well. The only thing is that I don’t use it often enough, and it can compete with CleanShot Cloud, which I use more often when sharing screenshots or short video clips. Those media files are using the following URL: cloud.numericcitizen.me.

Specialized blog hosting: Micro.blog. I created a metablog on Micro.blog using one of the five blogs in my Micro.blog subscription. As you can conclude, I’m increasing my foothold on Micro.blog because it is cheap, effective and unique on the market.

Read-later service: I removed Omnivore because the service is no longer being developed, and I decided to focus on Inoreader instead. It’s not a perfect solution, but it is a cheaper one. I still depend on Readwise to sync text highlights from Inoreader.

Another blog hosting service, Scribbles, was. I’m using it to host short-form posts called Blips or longer ones using the /Now spirit under the following URL: https://blips.numericctizen.me.

One-page website hosting: Numeric Citizen Hub on Micro.blog has replaced my Linktr.ee page. I’m again focusing on Micro.blog for many of my online publishing needs while saving some money along the way. This one-page website is for hosting my visitor card, sort of. Micro.blog offers support for one-page websites, so I’m taking advantage of this.

When saving bookmarks on Miicro.blog, I take advantage of text highlights while reading the article that Micro.blog is keeping from the bookmark. Text highlights are synced to Readwise, too.

Website for my supporters: For prople who wants to show their support for my work, I have built a Ko-fi page that can be reached here: https://ko-fi.com/numericcitizen. It was created for the one dollars a month club initiative from Manuel Moreale. I’m one of his supporter.

Document writing and editing needs: Craft & Ulysses. Both apps are still at the center of my publishing needs. More than ever, I depend on Craft to gather my thoughts and notes, research, and write. Ultimately, content is exported into Ulysses for publishing to either Ghost, Micro.blog or, more recently, Medium.

Behind-the-scenes newcomers: Apple Freeform plays a more prominent role in helping me create diagrams. Freeform is joining Mindnote and Keynote for creating visual content when needed.

These are gone: All my domain name registrations are now entirely moved to Cloudflare, and gone is GoDaddy. Omnivore is being phased out by its developers; it’s gone, too.

Until next time

The continuous evolution of toolsets reflects the dynamic nature of technology and the diverse needs of users. No toolset is flawless, and each comes with its own set of strengths and weaknesses. This notion is evident in your evolving content creator workflow, where you adapt and integrate new tools, illustrating digital tools’ perpetual state of change. For 2025, I don’t expect too much change in my workflows. Don’t forget to visit my complete content creator toolset if you are curious about the individual tools that I’m using.

This document is also available as a Craft shared document.